Sid Ascher's World of Trivia and More!
by Sid Ascher
10.95, Cover: Paperback, ISBN: 0-9674074-3-5, ©2001

Everyone has a story about an interesting person. Certainly the most interesting individual I have met in my lifetime is Sid Ascher.

Quite simply, Sid is a unique human being. I first met him nearly twenty years ago when I was in charge of marketing for one of Atlantic City’s big casino hotels. One day a quiet, charming gentleman with gray hair stepped into my office with the words, “Hi there, kid. My name is Sid Ascher. Can I have a few minutes of your time?” Since that day nearly twenty years ago, the thousands of minutes of time I’ve spent with Sid Ascher have enriched my life.

As a former journalist and public relations executive, I came to appreciate the many years — now more than 70 years — of Sid’s pioneering work as a publicist, author and collector of interesting — and trivial — information. In many ways, I’ve come to look upon Sid as my second father and consider it a rare privilege to be asked to include this introduction in his latest work.

Trivia aside, you will be fascinated by Sid’s personal stories — which range from the White House to the streets of Brooklyn.

Sid’s book may be “a world of trivia,” but the world itself is a kinder place to know the likes of this nontrivial man.

Robert Renneisen, President/CEO
Miss America Organization